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Write a one-liner people can search for

Your one-liner is not a tagline. It is the phrase a stranger would type when they need you. Here is how to write one that matches real posts.

1 min read

Most one-liners are written for a homepage. Yours should be written for a search box.

Use the buyer's words

People do not search for "AI-powered release intelligence." They search for "auto changelog from GitHub." Borrow phrasing straight from the threads you want to show up in.

Name the who and the what

A good one-liner fits this shape:

<thing it does> for <who it is for>
e.g. Changelog widget for small SaaS teams

Test it against real posts

Paste your one-liner into the First10 demo. If the matches look like your customers, you are done. If not, swap one word and run it again.

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